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Our office

Location

4-21-2 Nishiazabu, Minato-ku, Tokyo 106-0031 
Courtyard HIROO

The Apoptosis brand primarily develops drinks that are less sweet and paired with food.

Our
Brand

Apoptosis is a beverage brand specializing in non-alcoholic beverages.
We plan and develop non-alcoholic beverages based on Japanese tea for various non-drinking situations, such as those who cannot drink alcohol, those who are not strong drinkers, driving, or going to hot springs.
We focus on bottled and sparkling teas using only tea and water, and offer luxury drinks that are carefully matched with meals.
Our products are chosen by restaurants and hotels recognized by Michelin and Gault et Millau, and by everyone with a keen sense of food.

 

The Apoptosis brand is primarily focused on developing drinks that are less sweet and are paired with food. The aroma of the wine when poured into a glass after opening the bottle will surprise you with a “WOW!” feeling, and after taking a sip, you will slowly savor the aftertaste and enjoy your meal even more.

A variety of tea leaves, including those that have won awards at trade fairs, carefully selected from all over Japan and produced using pesticide-free, organic, and particular farming methods, are used in the non-alcoholic “cold-extraction method ®️” to maximize the positives in aroma and taste.

Create
Original

Drink

Various types of tea leaves, such as pesticide-free, organic, and fair-prize-winning tea leaves produced by carefully selected pesticide-free, organic, and particular farming methods from all over Japan, are used in the non-alcoholic “cold-extraction method ®️” to maximize their positives in aroma and taste.
We will offer original product designs for the store's special drinks that harmonize and contrast with the meal.

 

*Cold Extraction Process® is a trademark of Benefitea Corporation.

Apoptosis is read as apoptosis. The term refers to the spontaneous and programmed cell death that is actively triggered by cells in order to keep tissues in a better condition. The word is derived from the Greek word apoptosis, which refers to the scene of "dead leaves falling from a tree.

Sustainable Business

At Apoptosis, we are committed to the sustainability of Japanese industry and its return to society.
The natural environment, unique agriculture and soil, the food and beverage industry, and the hotel industry are all powerful and valuable industries in Japan, yet sustainability has become significantly more challenging.
We are building an ecosystem that everyone in the supply chain can enjoy and actively give back to society.

About

At Apoptosis, we are committed to the sustainability of Japanese industry and its return to society. The natural environment, unique agriculture and soil, the food and beverage industry, and the hotel industry are all powerful and valuable industries in Japan, yet the difficulty of sustainability has increased significantly.

For the History Makers.

There are some special people in the world who make great achievements.

However, we do not consider such special talents to be history makers.
We don't see them as history makers, because special achievements are often viewed differently depending on the time and context.

We believe that a true History Maker is someone who can give something for others.

Even if it does not lead to a great achievement, even if it is something that started for oneself that ultimately resulted in giving to others, we believe that there is greatness that can be individualized and respected not in easy-to-understand achievements, but in emotions that are difficult to understand.

Apoptosis is read as apoptosis.
It is a term that refers to the spontaneous and programmed cell death of cells that is actively triggered to keep the tissue in a better state.
The word is derived from the Greek word meaning “a dead leaf falling from a tree,” among other meanings.

Programmed cell death is the death of a small cell that has been programmed to better maintain the entire tissue to which it belongs.
Humans are social animals, and our lives today, in which we are constantly connected, are based on someone's dedicated efforts to keep things better.

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